top of page

In the wake of their resounding success in 2014, the present Indian government aimed to maintain their hold on power by strategically engaging with a previously untapped demographic: first-time voters.

Overview

BJP - 2019 Election Campaign

Attain success in the election by appealing to and gaining the favor of new voters, thus earning their heartfelt allegiance.

Objective

My Role

  • Continuously providing the team with up-to-date information and data regarding the government's contributions to the country.

  • Developing strategies and ideating creative solutions to achieve campaign objectives and goals.

  • Managing post-production operations, which involve coordinating with artists and directors to ensure a seamless workflow and efficient pre-production and post-production processes for films.

  • Brainstorming and conceptualizing ideas for social media content and campaigns to drive engagement and audience reach.

  • Handling and executing key deliverables related to mainstream media channels, ensuring effective and timely implementation of advertising campaigns across various platforms.

Result

The BJP won a total of 303 seats out of 543 in the Lok Sabha, surpassing its previous record of 282 seats in the 2014 elections. This victory marked the first time in over three decades that a single party secured a majority on its own in India's parliamentary history

bottom of page